Comments on: Sponsorships are not just banners and logos

By: What exactly is corporate sponsorship? — Trade Show Institute

What exactly is corporate sponsorship? — Trade Show Institute — Thu, 13 May 2010 16:25:53 +0000

[...] For more on this topic read “Sponsorships are not just banners and logos.“ [...]

By: rookie picks a tradeshow veteran’s brain . . . « light bulb moments

rookie picks a tradeshow veteran’s brain . . . « light bulb moments — Wed, 20 Jan 2010 00:29:51 +0000

[...] specialized area of expositions, I decided to pick the brain of my friend Traci Browne, over at The Tradeshow Institute. Traci is a veteran with experience in all types of tradeshows. Here is what she has to [...]

By: Twitted by tracibrowne

Twitted by tracibrowne — Mon, 18 Jan 2010 15:16:39 +0000

[...] This post was Twitted by tracibrowne [...]

By: spotlights « light bulb moments

spotlights « light bulb moments — Sun, 17 Jan 2010 19:32:48 +0000

[...] Sponsorships are not just banners and logos [...]

By: Heidi Thorne

Heidi Thorne — Sat, 16 Jan 2010 16:32:52 +0000

The fact that sponsorships are marketing, not charitable donations is so important! Even for charitable events, sponsors need to remember that this is part of their overall marketing program and consider these donations as carefully as any other marketing buy. Thanks for a great article!