Trade Show Secrets

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Frustrated Business WomanThis e-book is for Small Business Owners, Sales and Marketing Managers and anyone else who find themselves responsible for exhibiting at a trade show.

  • You may have worked in the booth at many trade shows but don’t know how everything behind the scenes work.

  • You may have had an unsuccessful previous experience and wonder what went wrong.
  • You may have a boss who expects you to deliver the world on a tiny village budget.
  • You may have gone way over budget at your last show and don’t know why.
  • You may think trade shows are a paid vacation for your sales staff and not worthwhile.
  • You may not know where to even begin.

Our e-book, ”ANSWERS TO YOUR MOST IMPORTANT TRADE SHOW QUESTIONS” – is the perfect place to start.

This e-book includes detailed information on the following:

  • Selecting the right show to exhibit

  • What size booth to use
  • Tips on buying a booth
  • How to budget for a show
  • How to navigate show paperwork
  • How to or not to work with unions
  • What you should not do when exhibiting
  • What to consider when choosing your staff
  • When to hire professional booth staffers
  • What to consider when choosing a give-away or premium item
  • How to handle competition at the show
  • What to put on your booth graphics
  • How to avoid mistakes and handle the unexpected
  • Make sense of complicated shipping rules
  • Why is everything so expensive
  • How much should you should pay for a booth
  • How to handle angry customers
  • How to get visitors to remember you
  • How to maintain enthusiasm before during and after the show

To purchase your copy of Trade Show Secrets for only $2.99 – please click the Lulu “Buy Now” button below. All orders are securely processed by Lulu.