TweetThis post is dedicated to Madeleine Albright, who once said “there is a special place in hell for women who don’t help other women.” (To the men reading this…before you hit delete thinking it doesn’t apply to you, it just might. Or, at the very least, pass it on to a woman you work with.) […]

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Tweet I want to take a minute to talk to you about Niche Event Fest taking place November 3-5th in New Orleans. If you are the organizer of “smaller” events or niche events, or if you are thinking about starting a niche event…The Niche Event Fest is where you need to be. Why? This is […]

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Are Our Event Apps Discouraging Face-to-Face Interaction?

August 3, 2014

TweetIt’s not often you hear the CEO of an Event App company rant about how mobile event apps are ruining the attendees’ conference experience. However, that’s what Pathable’s CEO Jordan Schwartz was doing in a blog post he wrote for Meetings & Conventions magazine titled “Mobile Event App Heresy: Three Signs You’re Doing It Wrong.” […]

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Interview With A Trade Show Exec – Sharifa Murdock

August 1, 2014

TweetThis month on Interview With A Trade Show Exec we’ll be getting to know a bit more about another one of our industry’s rock stars. While it may not have the Gothic setting of an Anne Rice novel, I think these main characters are just as complicated and deep as were Lestat de Lioncourt and […]

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Five Things That Stood Out To Me At NSSF’s Exhibitor Academy

July 8, 2014

Tweet  Almost every single show organizer I talk to says their exhibitors are important to them. Almost every single one says they understand that successful exhibitors are returning exhibitors. Almost every single one will say they think educating their exhibitors is important, but they are not sure exactly how to go about doing it. To […]

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Interview With A Trade Show Exec – Chris Brown

June 30, 2014

TweetThis month on Interview With A Trade Show Exec we’ll be getting to know a bit more about another one of our industry’s rock stars. While it may not have the Gothic setting of an Anne Rice novel, I think these main characters are just as complicated and deep as were Lestat de Lioncourt and […]

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Interview With A Trade Show Exec – Robbi Lycett

June 2, 2014

TweetThis month on Interview With A Trade Show Exec we’ll be getting to know a bit more about another one of our industry’s rock stars. While it may not have the Gothic setting of an Anne Rice novel, I think these main characters are just as complicated and deep as were Lestat de Lioncourt and […]

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Hot Off The Press: Trade Show Tips from Skyline

May 19, 2014

TweetFor the “do it yourself” exhibitor, Skyline has recently released a series of books, that will help you successfully navigate the world of exhibiting at trade shows and expos. This series includes: Trade Show Tips for New Exhibitors Trade Show Tips for Inline Exhibitors Trade Show Tips for Island Exhibitors Using Promotions & Social Media […]

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Twitter Best Practices for Trade Shows and Expos

May 19, 2014

TweetLast week on #ExpoChat, a weekly Twitter chat for those involved in the trade show and expo industry, participants chimed in on best practices for using social media to market your show. I will get into why I think that concept is flawed in just a bit, but first let’s set the stage. During the […]

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Should Show Organizers Provide Training For Their Exhibitors?

May 6, 2014

TweetNext month I’m heading to Vegas to participate in SHOT Show’s exhibitor training. Their exhibitor training takes place about seven months before the show. This is the lead-time you need if you are giving effective training that will actually help the exhibitors. Offering training on the show floor a day or a couple hours before […]

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